Displaying 1 - 36 of 9339 results
The Weeknd’s latest music video ‘False Alarm’ is an epic action packed return to POV for Great Guns director Ilya Naishuller, coinciding with the release of The Weeknd’s latest album “Starboy”. The music video...
Posted by: Great Guns
Wieden+Kennedy - Nike Nike has released their full “Just Do It” ad featuring Colin Kaepernick. The ad has Kaepernick narrating over a series of inspirational athletes and their stories of struggle: from MLS star Alphonso Davies’...
Posted by: Creativepool Editorial
Dentsu Aegis Network Dentsu Aegis Network has hired Victoria Milligan as Marketing & Communications Director for Media Brands, UK & Ireland. In the new role, Victoria will co-ordinate the marketing and communications of Dentsu Aegis Network media...
Posted by: Creativepool Editorial
Golin/MullenLowe London - Magnum Model and actress Cara Delevingne has headed up a double-branded campaign launch for Magnum and Moschino at the Cannes Film Festival that urges viewers to “Release the Beast.” The slot, culminating in the...
Posted by: Creativepool Editorial
You're all probably just as sick as hearing about Easy D (does anybody know what that really meant yet?) and his constant fear mongering, divisive hate speak and general incompetency. Historically, however, when in times of great political and...
Posted by: Benjamin Hiorns
I sat down to watch Apple's WWDC15 keynote speech last night with a certain degree of trepidation. On one hand, the company was unlikely to make any dramatic announcements having only just released the surprisingly successful Apple Watch, but on the...
Posted by: Benjamin Hiorns
Controversy can be a double-edged sword, particularly in an age where there’s so much content and so few original ways left to break through the noise. Poking the bear is all well and good though, but if you poke too hard, you’ll...
Posted by: Benjamin Hiorns
This week, I spoke to Nikola Jellačić, Chief Marketing Officer at online casino brand Casumo, about their recent rebranding by SNASK. What was the brief for the rebrand? The initial brief was a brand refresh rather than a full rebrand. But we...
Posted by: Creativepool Editorial
Comedy is a funny thing (naturally). For one thing, it’s incredibly subjective. Indeed, one person’s lol can be another person’s lawsuit. When it comes to humour in advertising, this means there’s an even finer line to tread...
Posted by: Benjamin Hiorns
In the dynamic realm of business and marketing, exhibitions serve as pivotal moments for companies to make indelible marks on their audience. The triumph of an exhibition hinges not just on the showcased products or services, but equally on the...
Posted by: Creativepool Editorial
How was your company born and where are you based? IMP (Implementation Management Partners) was born in 2015, evolving from the established virtual agency Johnson Beesley, which started in 2007. Based in the US, IMP excels in brand identity design,...
Posted by: Creativepool Editorial
Over the last 12 months, it wouldn’t necessarily be hyperbolic to suggest that AI has become embedded into almost every facet of our lives. For me, specifically, it’s completely changed not only how I work but who I work for, and I have...
Posted by: Benjamin Hiorns
Wayfair, one of the world’s largest online destinations for all things home, recently launched the third iteration of its integrated strategic campaign “Go Your Own Wayfair”. This is the first spot of the campaign developed by Jung...
Posted by: Creativepool Editorial
How did you get into the industry? I've grown up surrounded by creativity, raised in a family deeply rooted in the arts. My father, who started out as a street artist and then as an actor, had such a strong artistic influence on me as a child and...
Posted by: Creativepool Editorial
The Eurovision Song Contest, renowned for its extravagant performances and diverse musical entries, has evolved significantly over the years, now claiming a spot as one of the most watched non-sporting events globally. In 2023, Eurovision reached a...
Posted by: Benjamin Hiorns
Renowned creative executive Karan Dang, whose award-winning career spans running in-house advertising agencies at Disney and Walmart, and UX/UI expert Shruti Dang, are launching DANG, a creative consultancy built to guide brands to captivate the next...
Posted by: Creativepool Editorial
Sometimes I have to ask my myself if Apple has become a company more about marketing than tech. Yes, they’ve always been a style over substance brand, but in years’ past, the messaging always reinforced the product rather than...
Posted by: Benjamin Hiorns
You have just 2 weeks left to enter Annual 2024! If you haven't had a chance to look over the categories on the submission form, nomination form or managed to download the entry pack, you might not have noticed that we have a number of free...
Posted by: Creativepool
I can’t tell you how many businesses I’ve spoken to who believe that branding is getting a new logo and slapping it on all of their marketing. But there’s much more to brand consistency than that, and I wanted to share with you how getting...
Posted by: Tony Clarkson
“Children are the future” is a pretty hollow statement. That being said, in a global economy where creativity is seldom financially rewarded and it’s easier to make a fortune effectively moving numbers around a spreadsheet than...
Posted by: Benjamin Hiorns
In today's digital age, social media plays a crucial role in enabling businesses to engage with customers, enhance brand visibility, and drive sales. As platforms like Facebook, Instagram, Twitter, and LinkedIn continue to evolve, the role of a...
Posted by: Creativepool Editorial
Synima is a global video production company that’s spent the last two decades “giving voice to the world's leading brands, ensuring they cut through the noise to tell the stories that matter.” Their founder, Quint Boa, is a...
Posted by: Creativepool Editorial
Aside from my “day job” as a copywriter/journalist/mercenary, I’ve also worked on and off as a semi professional musician for the last 20 years. At one point around 2008, it seemed as if that career might actually blossom into...
Posted by: Benjamin Hiorns
How did you first get into the industry? It has been a really long road. I always wanted to be a graphic designer, ever since I was little. My studies were taking me in this direction, but life has a way of changing your direction. I was an IT...
Posted by: Creativepool Editorial
There are a handful of brands that have already won the pop culture lottery. These are the brands that could legitimately be called “iconic” and boast a level of recognition that even the world’s most famous individuals would kill...
Posted by: Benjamin Hiorns
Ukrainian creative agency Bickerstaff.734 implemented a campaign targeting the influential art world during Venice Biennale preview days. At the 60th Venice Biennale, Ukrainian creative agency Bickerstaff.734 sparked conversations with their...
Posted by: Bickerstaff.934
Tell us a bit about your role! Is there a “typical” day? I’m sure everyone says no day in my role is typically the same, but it’s really not! I’m the Client Services Director at 26PMX so my job is to oversee our Client...
Posted by: Creativepool Editorial
In a perfect world, side hustles wouldn’t have to exist, but this is far from a perfect world. Rather than seeing a side hustle as a second job though (because, let’s be honest, the only reason we call them side hustles is because...
Posted by: Benjamin Hiorns
We've all done it. Leaving that super important task until the absolute last minute. So, while 3 weeks might sound like a lot of time to get your entries ready for Annual 2024, if your days' are anything like ours, it will be gone in a flash. Below...
Posted by: Creativepool
As sustainability has become a global business imperative, brands are trying to avoid falling prey to greenwashing. In the rush to prove their environmental credentials, brands and businesses are making exaggerated claims, false assertions, and vague...
Posted by: WMH&I
In March this year, “positive impact” agency Shape rebranded Women Deliver, a global advocacy organization. To learn more, we spoke to Geli Luna, Associate Design Director, and Ayesha Gardiner, Associate Strategy Director at Shape. What...
Posted by: Creativepool Editorial
In today's visually-driven landscape, the demand for character designers has surged significantly. Whether you're in a game studio, an animation firm, or a branding agency, selecting the right character designer can make or break the success of your...
Posted by: Creativepool Editorial
After months spent sifting through some of the most creative work of the last year, Creativepool’s expert panel of judges are finally ready to pick the cream of the crop. This year’s expertly curated panel stands as our most diverse yet....
Posted by: Creativepool Editorial
With 72% of brands stating that one of their biggest fears is to be accused of greenwashing, Bec Peel looks at its impact on brands and how they can communicate sustainability issues with clarity. I’ve read a few reports recently on the...
Posted by: Continuous
Irish pubs are globally recognized cultural icons and continue to play a fundamental role in the communities they serve, and their heritage deserves to be preserved. To help showcase these pubs’ value and importance, Heineken has opened virtual...
Posted by: Creativepool Editorial
There’s something almost ‘James Bond’ about living as a digital nomad. Imagine waking up to the gentle sound of waves in Bali one week and sipping coffee in a quaint café in Prague the next, all while working on the same...
Posted by: Benjamin Hiorns